About Olivia Boucher & Resume

Liv Local, Be Social.

Hi, I’m Olivia Boucher, my friends call me Liv. I’m a Granville townie with a passion for local brands. How can I support you?

About Me

I graduated from Ohio University with a Bachelor of Arts in Communication. After graduation, I returned to my hometown of Granville, Ohio, and bought one of my childhood homes in the village. I have worked for many national brands over the years, but the long drives to work were always worth it to live in my hometown.

My passion for my small community has grown with age. I love spending my time working with local brands to help spread brand awareness throughout the community. There are so many wonderful local businesses that deserve the attention and local love of the community. I enjoy being the local business hype queen and shouting brands' products/services from the rooftops.

#HumbleBrag

Dry Creek Renovations

Website creation and design
Brand development and sounding board for client
SEO optimization of the site redesign
Mobile Optimization
Demo’d site backend user experience for client to maintain on their own post-project
Assisted in copy development for pages
Set up Facebook and Instagram for client
Scheduled initial posts to get the brand started on social media
Delivered Social Media Strategy Doc to assist the client with social post basics

Bath & Biscuits

Redesigned Website
Optimizing the site for SEO during the redesign process
Ensuring mobile optimization
Incorporating a photography-first approach to ensure rich digital content in site design
Organized Google Drive of all site elements, copy, and photography
Demonstrated the redesigned user experience for the client, enabling them to manage it independently after the project
Delivered email templates focused on the brand's core themes

Newark Granville Symphony Orchestra

Social media strategy
Content publishing on Facebook/Instagram/Stories/Reels
Social graphic design
Event content creation including video
Ad creation
Community management
SM content resharing
Social ad tracking
Photography
Quarterly Reporting

Hayes Griffin Guitar Club

Social Media Reel Publishing (Insta & TT)
Copy Ideation and Publishing
Calendar planning
Content Scheduling and Publishing
Ad creation
SM content resharing
Photography

Hair By AJL

Content creation
Social media content publishing on Facebook/Instagram/Stories/Reels
Content resharing
Hashtag tracking
Photography

Granville Center For the Arts

Social media strategy
Social graphic design
Content publishing on Facebook/Instagram/Stories/Reels
Event content creation including video (including live)
Community management
Content resharing
Event Photography

Ben Shirley Music

Website Redesign
Assisted in look and feel the development of site rebrand
Demo’d redesign user experience for client to maintain on their own post-project
Reorganized site for a easier UX experience
Updated site version for ease of client use

Neica Raker Interiors Ltd.

Website Redesign
SEO optimization of the site redesign
Assisted in look and feel the development of site rebrand
Demo’d redesign user experience for client to maintain on their own post-project
Assisted in copy development for pages

Granville Pride

Social media strategy
Social graphic design
Content publishing on Facebook/Instagram/Stories/Reels
Facebook event creation
Community management
Content resharing
Email campaigns
Website building
Website management
Blog content creation

The Buxton Inn

Social media strategy
Content creation
Event content creation
Content publishing on Facebook/Instagram
Ad creation
Community management
Content resharing
Influencer marketing strategy & execution
Hashtag tracking
Social ad tracking
Monthly reportin

Social media strategy
Campaign strategy & optimization
Content development
Content publishing
Editorial calendars supporting marketing initiatives
Influencer/Ambassador campaign strategy
Social media reporting
Track and monitor competitive social media activity
Influencer management

Anchor Hocking

Managed all aspects of channels, including editorial calendars, content development, publishing, engagement, and reporting
Oversaw and launched Anchor Hocking and Oneida Limited onto various social platforms including Facebook, Twitter, Instagram, and Pinterest.
Developed a visual look and feel of the relaunch of Oneida.com
Communicated brand value to consumers.
Visual and creative strategy behind brand digital marketing including email, web, and social
Ensured rich digital content through close partnership with the creative team

Victoria’s Secret - Sport

Oversaw Victoria's Secret Sport Facebook, Twitter, and Instagram accounts.
Social publishing strategy and guide content development
Managed weekly KPI reporting
Local and national event strategy from ideation and execution, touching every aspect, including pre-event marketing, staffing, social elements, marketing collateral, and post-event hindsight